For The Someday Book

Verbing the Church

Posted on: October 16, 2012

Here since 1954.

I have driven by this church sign about once a month for the last four years. The words have remained unchanged in all that time: “Here since 1954.” Every time, it makes me wonder, “Does this church actually DO anything, or is it just here?”

“Here since 1954” makes me wonder if the church has ever moved or changed at all. Are they still doing things now like they did back then? The year 1954 evokes images of a Leave It To Beaver church, full of button-down boys and crinoline girls sitting neatly in a row. It is foreign to my broken life, to a living God, to a real community, to a world in need, to a message of hope and purpose.

“Here” is a noun, a place. Is this church’s greatest accomplishment simply existing, holding down their corner property on a prominent thoroughfare? Surely there must be some verbs alive and well since 1954. How much more interesting would it be if they replaced “here” with any number of action words? Serving, growing, learning, worshiping, inspiring, praying, witnessing, proclaiming, giving, living. Throw in a single bonus descriptor like “together” or “faithfully” or “this community” or even “God,” and the church becomes downright interesting.

I visited this church’s website, and they seem a lively enough place to worship. They had pictures of smiling people, vibrant altar colors, and sermon recordings online. The problem is: I drive by their building every week, and never knew any of that. How many of our churches suffer the same problem?

This church is not alone. I lift up this church’s example not to be snarky, but because their sign speaks to a deeper concern. Every time I drive, my heart hurts for the vitality of the gospel and the witness of the church. I know that there are people, especially those that live in the neighborhood, who are desperate for community, for good news, for hope and grace. I believe that this church, by the power of the Spirit, has all those things to offer. But the only message we see is the one that tells us they haven’t gone anywhere in more than 50 years.

My church’s sign with moveable text.

Every church struggles with this challenge. How do we let people know that this is the place to find life? Every word on our signs, every image we project, the weeds in our church yards and the condition of the paint on our buildings communicates a message to the world. Is it a message of life-giving vitality? Do we vibrate with the verbs? Or do we just tell people that we’re here, like we’ve always been here—whether for 50 years, 150 years, or 350 years.

Assuming our church is in fact a life-giving, active, changing, growing place (which is not always true), how do we communicate that to people who pass by? The rise of the “nones” (people with no religious affiliation) has been all the news this week. Many of those absent from our religious communities believe that the church and Christianity are out of touch and out of date. Yet they most also continue to believe in God, pray and understand themselves as spiritual beings. They just don’t think the church has anything relevant to offer on those matters.

Our old sign, which definitely did not communicate vitality.

For too many people, the church has become a noun, a place—unmoved and unmoving, fixed in space, here since 33 CE. In our signs, images and publicity, we must find our verbs again. More importantly, in our worship, our community and our ministry, we must be active and vital, so that the verbs take over. We are not just “here.” We are serving, loving, praying, caring, connecting, living, worshiping, uniting, working, building, growing, learning, deepening, stretching, discovering, listening, helping, changing and infinitely more, by the power of the Spirit. May all those who seek life see Christ alive in us.

This is a major improvement, but…

… this is even better. Even with the old sign.

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About Me

I am a full-time pastor in the United Church of Christ, mother of a young child (B.), married to an aspiring academic and curmudgeon (J.). I live by faith, intuition and intellect. I follow politics, football and the Boston Red Sox. I like to talk about progressive issues, theological concerns, church life, the impact of technology and media, pop culture and books.

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